The Story of BLUSUN

BLUSUN barefoot shoes are the result of many years of experience in the barefoot and fashion industries. Countless impressions and insights inspired the two founders to enrich the market with modern barefoot shoes featuring contemporary designs and fair, sustainable production practices.

Discover our women's barefoot shoes and men's barefoot shoes in the BLUSUN online shop.

Experience

The founders of BLUSUN, Silvia Brindlmayer and Dirk Pfeffer, bring decades of experience in the barefoot shoe and fashion sectors. Both played a significant role in building and establishing two major and successful barefoot shoe brands both nationally and internationally.

Silvia is the brand's designer. She has a keen eye for upcoming trends and a talent for blending timeless and fashionable elements, using thoughtfully placed details to create the perfect accents.

Dirk, a master of sales and an expert in all things barefoot, is highly connected and shares his knowledge and the strengths of BLUSUN in an authentic and engaging way.

Together, Silvia and Dirk bring an immense wealth of experience to BLUSUN, infusing it into every detail of the brand.

Motivation

Throughout their extensive time in the fashion and barefoot industries, Silvia and Dirk have seen it all—both good and bad. These experiences shaped their vision and ideas of the perfect barefoot shoe and the ideal brand. For them, it was always clear that the combination of stylishly designed barefoot shoes of the highest quality and responsible practices would meet modern needs and make barefoot walking accessible to a wider audience.

Their commitment to realizing the benefits of barefoot walking in a contemporary form further fueled their motivation.

When it comes to the brand itself, the founders have—true to their nature—chosen complete transparency. For Silvia and Dirk, trust and credibility are their highest priorities.

This is what inspired BLUSUN: premium, fashionable barefoot shoes produced responsibly and transparently.

Vision

From the initial idea to the finished barefoot shoe and happy customers, there’s a lot of work involved. Turning a design concept into a high-quality product crafted from sustainable materials under fair working conditions is a big challenge and a lengthy process. But BLUSUN embraces and lives for the details.

Every challenge, whether it’s achieving the perfect seam or ensuring a clean supply chain, serves as motivation. The goal is clear: every pair of barefoot shoes should be crafted with care and attention to detail under fair and as sustainable conditions as possible, bringing long-lasting joy to the wearer.

What Does BLUSUN Mean?

BLUSUN is a playful adaptation of the Italian phrase “sole azzurro,” which translates to “blue sun.” The brand name combines the beauty of the azure sky with the brilliance of the sun, evoking a connection to a carefree, Mediterranean lifestyle and cozy comfort. Drawing from this inspiring imagery, BLUSUN aims to unite fashion and mindfulness in perfect harmony. Mindfulness encompasses the thoughtful use of natural resources and, of course, the unparalleled feeling of walking barefoot.